We're proud to say that we add no artificial colors and no artificial flavors to the great taste of Sun-Rype. We don't use these additives in any of our products so that you can always feel good about serving Sun-Rype to your family. Now, there are even more reasons to feel good about giving your kids 100% fruit snacks.

A 2007 study found that food additives fuel hyperactivity in kids.

Researchers at the University of Southhampton in the UK have linked food coloring and a common preservative to hyperactivity in children.

"We now have clear evidence that mixtures of certain food colors and benzoate preservative can adversely influence the behavior of children," said researcher Jim Stevenson, a professor of psychology at the University of Southampton.

The findings, published in The Lancet medical journal, could have profound implications for the regulation of additives and the diets of children who exhibit frenetic behavior, researchers said.

Within hours of announcing the results of the study, the Guardian newspaper reported that the British government had taken the significant step of recommending that parents avoid giving products containing multiple additives to children who show signs of hyperactivity.

At Sun-Rype we're proud to say we use nothing artificial! Our 100% fruit snacks contain naturally occurring fruit sugars. The great taste of Sun-Rype also comes with no artificial flavors and no artificial colors because we know that what's not in our fruit snacks is just as important as what is.